Strategic Marketing Driven by Analytics
Accelerate your business’s growth through strategy, analytics, technology and experience.
Digital Audit & Strategy
Even when you know the revenue goals of your company, achieving that objective or knowing how to get there is often difficult for your marketing team. By creating a clear, concise plan of action, you will be able to increase your business’s growth faster. We offer a digital strategy audit, in which we do a thorough assessment of your business’s current situation and help you create a concise marketing strategy.
Latest in Digital Strategy
6 Common Mistakes To Avoid In Your PPC Campaigns
Pay-per-click or PPC marketing is a powerful tool used by marketers to drive more traffic to their website. In this type of advertising model, marketers pay for each time a user clicks on the ads. Many different elements contribute to the success of PPC campaigns....
8 Key Email Marketing Metrics You Need To Know
With 3.9 billion daily email users (Statista, 2020), email marketing has become a widely used tool by marketers. According to HubSpot research 35% of marketers send their customers 3-5 emails per week. And 78% of marketers have reported an increase in email engagement...
Lead Generation
When your team is unable to capture the interest of your potential customers, you end up with wasted marketing time and fewer leads. Understanding how to build the number of leads for your business brings you one step closer to building a stronger customer base. We train your marketing team to use techniques––including lead scoring, segmentation and verification––that work best for your business, to increase your lead generation.
Latest in Lead Generation
6 Strategies To Help You Get Started With Local SEO Efforts
A majority of consumers look for businesses that offer products or services in their location. Sometimes businesses lose these potential customers because they have not optimized for local search. Local SEO or search engine optimization focuses on improving a...
A Quick Guide to Buyer Personas
Knowing your customers is the key for any successful business venture. Insights on customers helps business owners make important decisions. Different areas in a business, like product development, pricing, branding, sales, marketing and more benefit from customer...
Sales Technology Consulting
Without predictive marketing decisions, your business wastes both marketing time and costs. Examining the sales analytics helps you determine what improvements need to be made to your strategic plan. We coach your marketing team to make data-driven decisions based on current sales and trends, allowing your business to continuously grow through process improvements.
Latest in Sales
How to Use Social Media to Boost Your Sales?
Social media is used by businesses to communicate with their audience and create brand awareness. But social media offers flexibility that can allow businesses to do much more. One thing it can help businesses in, is to make sales. It can be a powerful tool that can...
6 Lead Nurturing Strategies You Should Be Using
It is important to have effective lead nurturing strategies that can help you convert your leads into customers. Businesses use various marketing strategies to attract leads, but lead nurturing is what will make them purchase. According to Forrester Research,...
Measurement & Reporting
It is difficult to develop your business when the improvements made are not being recorded. Measuring and reporting your marketing efforts––like other marketing approaches––reduces wasted costs and energy. It especially helps in showing you which marketing efforts are working and which ones are not. We give you insights on how to measure your marketing efforts so that you can stay on track in achieving your business’s goal.
Latest in Measurement
8 Key Email Marketing Metrics You Need To Know
With 3.9 billion daily email users (Statista, 2020), email marketing has become a widely used tool by marketers. According to HubSpot research 35% of marketers send their customers 3-5 emails per week. And 78% of marketers have reported an increase in email engagement...
A Quick Guide to Buyer Personas
Knowing your customers is the key for any successful business venture. Insights on customers helps business owners make important decisions. Different areas in a business, like product development, pricing, branding, sales, marketing and more benefit from customer...