by Akshata Shirsath | Jul 16, 2021 | Digital Advertising, Digital Marketing, Online Marketing, Planning, Strategy
Many businesses invest in digital marketing to help their business grow. It helps businesses reach their target audience and foster long-term relationships with them. However, implementing a digital marketing strategy is not enough. It needs to be developed and...
by Akshata Shirsath | May 14, 2021 | Account-Based Marketing, Business Owners, Planning, Strategy
Account-based marketing has become a widely used strategy by businesses. According to HubSpot, 67% of brands leverage account-based marketing. ABM focuses on targeting a few select accounts, rather than casting a wide net. It creates a personalized experience for...
by Akshata Shirsath | May 10, 2021 | Inbound Marketing, Marketing Strategies, Strategy
Lead generation is the number one goal of marketers in their inbound marketing strategy. It helps them attract new potential customers and increase brand awareness. The way customers purchase has changed. Consumers find traditional forms of marketing annoying and...
by Akshata Shirsath | May 5, 2021 | Content Marketing, Digital Marketing, Inbound Marketing, Strategy
The inbound marketing approach is being used by a wide number of businesses. Marketers have realized that inbound methodology can be more beneficial compared to other traditional forms of marketing. According to 99Firms, inbound marketing is the primary marketing...
by Akshata Shirsath | Apr 28, 2021 | Inbound Marketing, Marketing Strategies, Strategy
Inbound marketing is a methodology that can help you reach your target audience who are already looking for you. It aims to provide relevant information to people, and in doing so nurturing them to become customers. Marketers vouch for inbound marketing and many...
by Akshata Shirsath | Apr 23, 2021 | App Development, Business Owners, Planning, Strategy, User Experience
Knowing your customers is an important part of creating a successful mobile app. With your potential customers in mind, you can build an app that is relevant and useful to them. You may spend a lot of your resources and time building an app with great features, but if...
