by Akshata Shirsath | Sep 15, 2020 | Content Marketing, Planning, Sales Enablement, Sales Tips
With content, marketers can answer the audience’s most pressing questions. Content is used to build trust with your audience, improve connections, generate leads, and nurture them. Relevant, high-quality, and engaging content influences the audience’s decisions...
by Nishan Singh | Jul 26, 2018 | Sales Enablement
An important fact to remember is that 70% (aligned to achieve) of prospects buying decisions are made before they talk to the company. If so which department of your organization truly has a more significant impact on the actual sale? Sales or marketing? The answer...
