With content, marketers can answer the audience’s most pressing questions. Content is used to build trust with your audience, improve connections, generate leads, and nurture them. Relevant, high-quality, and engaging content influences the audience’s decisions...
An important fact to remember is that 70% (aligned to achieve) of prospects buying decisions are made before they talk to the company. If so which department of your organization truly has a more significant impact on the actual sale? Sales or marketing? The answer...
