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9 Common SEO Mistakes To Avoid

9 Common SEO Mistakes To Avoid

by Akshata Shirsath | Jan 5, 2021 | Digital Marketing, Marketing Strategies, SEO

Search engine optimization or SEO is an important strategy for marketers to help them improve the visibility of a website on a search engine results page (SERP). Without SEO your website content would not reach your target audience. SEO also helps your website become...
Digital Marketing Best Practices to Adopt in 2021

Digital Marketing Best Practices to Adopt in 2021

by Akshata Shirsath | Dec 31, 2020 | Digital Marketing, Marketing Strategies, Planning

A new year calls for new beginnings and fresh starts. This applies to your digital marketing efforts as well. The year 2020 brought along many challenges and uncertainties for businesses across industries. Due to the pandemic all businesses across the globe suffered...
7 Key Digital Marketing Trends To Follow in 2021

7 Key Digital Marketing Trends To Follow in 2021

by Akshata Shirsath | Dec 30, 2020 | Digital Marketing, Marketing Strategies

The COVID-19 pandemic has changed the way how all businesses operate. The quarantine and social distancing norms forced everyone to work remotely. Along with operations businesses also had to change the way they marketed and advertised to their customers. Due to the...
How To Get Started With Link building?

How To Get Started With Link building?

by Akshata Shirsath | Dec 17, 2020 | Marketing Strategies, Online Marketing, SEO

Search engine optimization or SEO plays a key role in your digital marketing strategy. SEO is a powerful tool to create brand awareness, build relationships and make a website trustworthy and authoritative. There are multiple elements to a SEO strategy such as on-page...
How to Improve Your Customer Retention Rate?

How to Improve Your Customer Retention Rate?

by Akshata Shirsath | Dec 4, 2020 | Marketing Strategies, Strategy

Retaining your customers is an important factor to help your business succeed. Gaining new customers is good, but retaining existing ones is even better. When customers keep purchasing from you it means that they are loyal to your brand and enjoy your products or...
How to Build A Marketing Funnel for Your Business?

How to Build A Marketing Funnel for Your Business?

by Akshata Shirsath | Dec 1, 2020 | Digital Marketing, Marketing Strategies

Not all consumers decide to impulse buy often. Consumers go through a buying journey before they decide to make a purchase decision. This journey includes numerous touchpoints and various paths consumers take to reach a decision. A marketing funnel allows businesses...
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