What is UX ? User experience (UX) is the process adopted to design outcomes that produce significant and relevant experiences to viewers or users. It concentrates on having a profound knowledge of users, what they require, value, strengths and their limitations. UX...
[vc_row][vc_column][vc_column_text]The B2B landscape has changed significantly over the past decade. The evolving technology has made an impact on how sales and marketing functions. With the rise of social media platforms, sales reps have more opportunities to build...
What is guest blogging? It is a content marketing and SEO practice where a person writes and contributes a post on a third-party website or another website’s blog to advertise their brand. That helps to develop relations, authority, publicity and links. In guest...
[vc_row][vc_column][vc_column_text]If you have been an active user of the CRM software and are satisfied with how it functions, you might appreciate another new feature – integrations. While CRM tool is quite capable by itself, integrating your CRM with other tools...
What is marketing automation? Marketing automation is a kind of software that enables organizations to efficiently target consumers by automating marketing activities, from multifunctional campaigns to varied channels. It incorporates email, websites, social media and...
[vc_row][vc_column][vc_column_text]There is no denying that Business to Business selling is complex. It is not the same as selling to consumers and therefore needs a unique approach to make it successful. B2B sales includes transaction of goods and services between...
