There may be several visitors coming to your website daily. However, very few actually end up purchasing any products or services you offer. According to statistics, 97% of people who visit your website for the first time leave without buying anything. Retargeting...
Keywords are fundamental to the success of your SEO efforts. It can help businesses to reach potential customers. Lead generation is the number one goal of any business with a website. According to HubSpot 2020, the top priority of marketers is to generate leads....
LinkedIn has become one of the most used platforms by B2B businesses. According to Statista, LinkedIn is the second-most popular social media platform used by B2B marketers, ranking only behind Facebook. What makes LinkedIn a useful tool for businesses is that it is...
Many marketers are opting for content marketing to reach their target audience. Marketers know the importance of content marketing for the growth of their business. According to HubSpot 2020, 70% of marketers are actively investing in content marketing. Moreover,...
Any business implementing their digital marketing efforts needs marketing automation. There are many aspects of marketing like social media, emails, advertising, lead generation and more that a marketing team needs to take care of. Sometimes implementing various tasks...
Email marketing is an effective way for businesses to communicate with their customers and foster long-term relationships. It has been a practice that marketers have been using for a long time and continue to use. According to Statista, in 2019 the number of global...
