by Akshata Shirsath | Jul 7, 2021 | Analytics, Business Owners, CRM, Digital Marketing, Inbound Marketing
HubSpot is a powerful tool that businesses can leverage for their marketing, sales, and customer service operations. This portal is flexible, and businesses can customise it according to their needs. However, to fully take advantage of this tool you need to ensure...
by Akshata Shirsath | Jun 24, 2021 | Business Owners, CRM, Management, Marketing Automation, Sales Tips
Customer relationship management or CRM is a technology to help you manage your contacts and interactions with prospects and customers. Every business needs to invest in a CRM software to improve their communication and relationship with customers. As a business grows...
by Akshata Shirsath | Jun 17, 2021 | Business Owners, CRM, Inbound Marketing, Sales Tips
With inbound marketing businesses aim to attract new leads, nurture, and convert them. This process requires the collaboration of both marketing and sales teams. Any business implementing an inbound strategy, knows the importance of qualifying leads. There are going...
by Akshata Shirsath | Oct 29, 2020 | B2B Marketing, CRM, Marketing Strategies, Sales Tips
It is important to have effective lead nurturing strategies that can help you convert your leads into customers. Businesses use various marketing strategies to attract leads, but lead nurturing is what will make them purchase. According to Forrester Research,...
by Akshata Shirsath | Sep 17, 2020 | Analytics, CRM, Planning
An increasing number of businesses are now investing in Customer Relationship Management or CRM systems. As a business grows it becomes difficult to manually keep track of all the information related to customers or prospects. CRM is a hub where you can organize all...
