by Akshata Shirsath | Sep 8, 2021 | B2B Marketing, Business Owners, Content Marketing, Marketing Strategies, Social Media Marketing
B2B marketing is different from B2C marketing. This type of marketing focuses on sharing relevant and useful content to build long-term relationships with buyers. Many B2B businesses have created a successful social media presence. These businesses create and share...
by Akshata Shirsath | Aug 23, 2021 | B2B Marketing, Digital Marketing, Sales Tips
LinkedIn has become one of the most used platforms by B2B businesses. According to Statista, LinkedIn is the second-most popular social media platform used by B2B marketers, ranking only behind Facebook. What makes LinkedIn a useful tool for businesses is that it is...
by Akshata Shirsath | Aug 17, 2021 | B2B Marketing, Content Marketing, SEO, Strategy
Businesses know the importance of content marketing in creating brand awareness, lead generation and boosting conversions rate. With content businesses can attract their target audience by providing them with relevant information they are looking for. Content helps...
by Akshata Shirsath | Aug 12, 2021 | B2B Marketing, Business Owners, Customer Relationship Management
Data is a key factor that contributes to the success of any marketing efforts. Quality data can help you create personalized campaigns for your target audience. Marketers rely on a CRM system that can enable them to store, organize and manage data on their contacts to...
by Akshata Shirsath | Jul 22, 2021 | B2B Marketing, Business Owners, Digital Marketing, Marketing Strategies
B2B marketing refers to any marketing efforts geared toward a business or organization. A B2B marketing strategy can be different from a B2C marketing strategy. In B2B scenarios buyers behave differently. A B2B buyer wants to be educated through content. Unlike B2C...
by Akshata Shirsath | Jul 21, 2021 | B2B Marketing, Content Marketing, Marketing Strategies, Social Media Marketing
Content marketing strategy is used by several businesses to attract, engage, and convert their potential customers. It focuses on creating and distributing content for target audiences that solves their problems or pain points. For B2B companies, content is very...
