Google Analytics 4 is the new update Google introduced that will soon replace Universal Analytics. There are many changes in the way this version collects and displays data. Any business that uses Google Analytics for tracking the performance of their website or...
One of the reasons why mobile apps fail is poor user experience. User experience is a very important aspect of your mobile app development process. The key to creating a great user experience is to understand your target users. To build a successful app it is...
If you have a website, you are aware of how important Google Analytics is to track website traffic, engagement, performance and more. This is a tool that enables you to monitor various aspects of your website to ensure its overall health. Google Analytics has recently...
If you build a mobile app, you need strong marketing strategies in place to have a competitive edge. Today, the app store is flooded with apps in every industry. There is a lot of competition and users need a personalized experience to stick to an app. Geofencing can...
Many businesses globally are investing in Google Ads. PPC or pay per click advertising is a go-to tool used by marketers and advertisers across the globe. More than 80% of global businesses trust Google Ads for PPC campaigns. It is a trusted tool as it helps...
